From One Playlist to Twenty: My Journey in Music Curating and Growing an Audience

Creating playlists has become a dynamic way for music lovers to share their favorite tracks and discover new sounds. This is not just a hobby for many; it's a genuine pathway to getting their music heard. In this post, I'll take you through my journey, starting with a single playlist titled "Gym Rock | Metal Pump | Gym Workout" and transforming it into a thriving music curation venture with a vibrant audience.

The Beginning: A Simple Idea

My journey began with a straightforward vision: to create a playlist that showcased great music while helping others rev up their workouts. The "Gym Rock | Metal Pump | Gym Workout" playlist was born out of my passion for heavy music and the desire to motivate fellow fitness enthusiasts.

The initial goal was clear—get the music heard. By curating a playlist that resonated with gym-goers, I aimed to attract listeners who appreciated hard-hitting tracks. Within weeks, the playlist garnered over 1,000 streams, validating the concept's impact.

Utilizing Meta Ads for Growth

To gain visibility, I took the crucial step of investing in Meta ads. This decision was significant. By specifically targeting fitness and rock music lovers, I could grow my followers much faster than I had anticipated.

This advertising investment was more than about increasing numbers; it was about forming connections with people who loved the genre. Indeed, my ads fostered a thriving community around the playlist, leading to essential interactions and discussions that enhanced listener engagement.

I started by doing the ads myself on Mets, but https://hypeddit.com/ helped out a lot in building my ads.

The Transition to Playlist Curator

As my following expanded, so did the opportunities. I became a playlist curator on SubmitHub, a platform connecting artists with curators. This milestone unlocked the chance to collaborate with up-and-coming artists and feature their music in my playlists.

Being a curator involved more than selecting tracks; it meant nurturing relationships with artists and supporting them in reaching new fans. For instance, I featured an indie band whose song increased their Spotify followers by 25% after being included in my playlist. This experience brought me closer to the music and the artists behind it.

Investing Back into the Craft

A vital lesson learned through this journey was the importance of reinvesting into my playlists. Every dollar earned from playlist curating went back into advertisements and promotions. This strategy was essential for sustaining growth in a competitive music landscape.

What started as one playlist evolved into a collection of twenty. Currently, ten of these playlists are live and steadily gaining followers, with an overall following increase of over 10,000 followers over the past year. My goal is to ensure that the remaining ten also gain momentum.

The Future of Playlist Curation

Looking ahead, the future of my playlist curation journey looks promising. With the experience I’ve gained and the community we've built, I plan to expand further. This includes exploring new genres, collaborating with more artists, and possibly creating themed playlists for special occasions or events.

The evolution from one playlist to twenty has been an enriching experience filled with valuable lessons. Each step has deepened my understanding of the music industry and highlighted the importance of community in the digital age.

A Journey Worth Taking

Creating playlists to share music has been both fulfilling and exciting. From the conception of a single workout playlist to becoming a recognized curator, my growth has been remarkable.

My investment in advertising, engagement with the community, and commitment to supporting artists have all been crucial in this journey. As my playlists continue to evolve, I hope to inspire others to explore and share their musical passions.

With ten active playlists and plans ahead, my adventure in music curation is just beginning. Whether you’re a music lover, an aspiring curator, or an artist seeking exposure, there’s a place for you in this vibrant community.